D.I.E., D.I.E, D.I.E!!!

From M.R. Hammer’s Solving Problems and Resolving Conflicts Across the Cultural Divide: The Intercultural Conflict Style (ICS) Inventory Workshop (2007):
“Reframing is initiated through conscious application of the D.I.E. . . .move parties down the D.I.E. ladder from evaluation to description.”

One of the intercultural conflict resolution methodologies passed down to communication coaches at one of the world’s largest software companies is memorized by a spooky acronym, D.I.E.:

1. Describe
2. Interpret
3. Evaluate

We’ll look at the particulars later, but think for a moment about what might happen if we coach our students to D.I.E. Is it culturally appropriate to remind our students of death?

Now, read the quote above and think about the framer of this acronym; his recommendation is actually to evaluate, then interpret, then describe the actions of those who you are in conflict with. In other words, the actual sequence is E.I.D., yet the catchy acronym D.I.E. is used to market this particular intercultural conflict resolution strategy.

Personally, I think we’d be a lot better off if our opponents would DIE; it would save us thousands of dollars in fees to intercultural charlatans like Dr. Hammer.